How do we make sense of where we are now, when the traditional ways of doing so have been so massively disrupted by the Pandemic? Trend data does not make sense, some disruption is temporary, some is here to stay – but can you confidently predict your next chapter for your organisation? Yet understanding where we are is an important step in taking advantage of the opportunity you see. This week we want to explore how to understand where we are “Right here, right now.” 

As we tentatively emerge from the restrictions imposed by the Global Pandemic, we suggest to leaders that it is What’s Next that matters. And yet we are aware that conditions remain volatile making traditional methods of strategy difficult.

In this 3 part series we argue that now we must form a longer-term view, and we offer a route through from formation of strategy to execution.

Heraclitus famously said “You can’t step into the same river twice;” meaning that as time moves forward and change happens you can not get back to the past.

As countries across the World take their first tentative steps towards emerging from lock down, we notice that the context for business has shifted to a degree that could not have been imagined at the works Christmas drinks only 6 months ago.